Alexandre.J was founded 15 years ago by Alexandre Jabban, a French creator who has an insatiable appetite for creating. He pursues his creations, including his eponymous perfume brand. Free from traditional codes, he offers a unique vision of beauty, blending exceptional bottles with refined fragrances. Ally had a chat with his daughter Amélie Jabban about the Art Nouveau collection, the brand, and what led her father to launch it. Join me for this quick yet insightful conversation.
Ally Portee
Starting out in the world of politics, Ally interned and worked in Washington, DC, in Congress, at The White House, and on political campaigns. Today she’s in a totally different arena: fashion. Developing an eye for sartorial craftsmanship, Ally has learned how to put intricate and detailed collections into words, while developing relationships with some of the world's most leading brands and covering Paris, Milan, and Riyadh Fashion Week shows. Ally started SEELE in 2012. Seele [ze-le] is the German word for Soul and its aim is to encourage people with faith-inspired and lifestyle content that stir the soul. Ally has written for Forbes, Harper’s Bazaar, The Hollywood Reporter, GQ Middle East, Vogue Arabia, Refinery29, NPR, Arabian Business, and Euronews.
